Share of voice is how much of the conversation is about you versus the competitors you track. Over the last 30 days we count every mention of each name, then show each name as a share of that combined total. A bigger share means more attention, not automatically better attention, so the sentiment split sits right beside it.
The read
You hold the largest share of the conversation at 98%, and the competitors you track stay comparatively quiet, with 26% of your own mentions positive.
No earlier window is available yet, so there is no trend to show. It appears once this project has more than one period of history. Sentiment is each mention's overall tone; a mention that names a competitor lends that tone to them, which is the honest read available from public text.
Starbucks is a trademark of its owner. Earshot is not affiliated with or endorsed by Starbucks; this demo monitors publicly available mentions only.